Posts by Jennifer Goforth Gregory
Freelance Friday – When to Say Yes to a Freelance Writing Project: Love, Money and Fame
Note from Jennifer: On Fridays, I take a break from talking about content marketing writing and address topics relevant to freelance writing in general. I used to always say that I wrote for love, money, or fame. For many years, if I was offered a writing assignment that fulfilled one of these needs, then I…
Read MoreThe One Sentence Every Content Marketing Writer Needs to Write to Land A Job
A writer friend recently asked me to critique her letter of introduction (LOI) to a large bank that was currently looking for content marketing writers. I gave her LOI a quick read and made mental notes of all of the things she did right: She had found the marketing manager for the bank on LinkedIn and…
Read MoreFind a Content Marketing Writing Gig on the Job Boards
Every few days I spend a few minutes quickly scanning several freelance writing job boards to see if there is anything interesting that looks worth my time to apply. Job boards are not the most time effective way to land a gig since most posted jobs get hundreds of replies, so I only use job boards as…
Read MoreGoogle Thinks I am Crazy
I have decided that Google must think I am crazy. While I am working each day, I alternate between researching online, writing articles, and talking on the phone to sources. Oh, and of course I am also emailing clients and playing on social media. But for almost all of my stories, I will do online…
Read More3 Things You Need to Know About Your Target Market for Content Marketing Writing
A client recently hired me to write a case study as his first step into content marketing. He owned a small business and had never hired a writer, much less a content marketing writer. During our conversation, he covered everything that he thought was important for me to know about the assignment: the focus on the…
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