Content Creation
5 Questions to Ask Before You Start Writing a Content Marketing Deliverable
You got the gig. Congratulations! But now you actually have to write an amazing piece of content that will wow your new client and provide value to their target customers. Since most clients are looking to establish a long-term relationship with a freelance writer and repeat clients are the best way to make a good…
[Read more...]3 New Content Marketing Writing Tips I Learned This Week
One of my favorite parts about writing this blog is that I get to learn a bunch of cool new things about content marketing each week. Sometimes I learn from researching for a post, but a lot of time I learn new marketing tips from other writers and regular blog readers. Here are three things…
[Read more...]3 Common Myths Writers Have about Content Marketing
Over the past two years, as I have discussed content marketing both with other writers and potential clients, I have encountered a number of myths about content marketing writing. Today I am going to focus on the misconceptions that writers have, but in a future posts will tackle this issue from the brand side as well.…
[Read more...]Google Thinks I am Crazy
I have decided that Google must think I am crazy. While I am working each day, I alternate between researching online, writing articles, and talking on the phone to sources. Oh, and of course I am also emailing clients and playing on social media. But for almost all of my stories, I will do online…
[Read more...]3 Things You Need to Know About Your Target Market for Content Marketing Writing
A client recently hired me to write a case study as his first step into content marketing. He owned a small business and had never hired a writer, much less a content marketing writer. During our conversation, he covered everything that he thought was important for me to know about the assignment: the focus on the…
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