Posts by Jennifer Goforth Gregory
How to Modify Your Letter of Introduction for Content Marketing Writing
When pitching to consumer publications, you may spend hours drafting the perfect query to sell your idea. Since brands and content marketing agencies typically hire you for your overall writing skills and experience in their industry rather than a specific story idea, content marketing writers typically send letters of introductions to prospective clients instead of queries. While…
Read MoreGuest Post by Alicea Jones: How I Got Two Content Marketing Writing Gigs
Note from Jennifer: Today we have a guest post from Alicea Jones, a regular blog reader, who has been successful in landing new content marketing clients and I asked her to share her experience. Alicea Jones is a content marketing writer and editor, feature story writer and blogger. http://www.aliceajoneswriter.com/. Visit her site for writing tips.…
Read MoreHow to Pitch Content Marketing Editors at the ASJA Client Connections Event (or Anywhere)
One of the exciting parts of the upcoming ASJA Annual Conference this year is the addition of content marketing agencies and brands to the Client Connections event (formerly known as Personal Pitch.) The lineup of magazines and companies attending is very impressive, including More, Penthouse, Eating Well, Meredith Xcelerated Marketing, Haymarket Media and Psychology Today.…
Read MoreBreak the Feast or Famine Cycle: Five Ways to Make Time for Marketing Every Day
After many years of freelancing, I still haven’t overcome the feast or famine cycle. It always seems that I either have so much work that I can barely breathe or I am super slow with barely any projects lined up. And in many ways, I am totally to blame because when I am busy I…
Read More5 More Content Marketing Writing Mistakes that I Have Made
I had no idea how many mistakes I had made over the years until I started writing about them. When I was writing about my past content marketing writing mistakes last week, I realized that I had made more mistakes than I had room for in one post so I decided to share some more of my…
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