Content Creation
Outlines Aren’t Just for Elementary School: How to Use Outlines to Make More Money
In sixth grade I had a teacher that loved outlines. Every single paper and assignment had to have an outline attached, or she gave you a zero. But I despised having to sit down and plan out what I was going to write so much that I started writing the outline AFTER the paper was…
[Read more...]4 Tips for Writing Content Marketing Headlines
I am terrible at writing headlines. And it can take me a very long time to come up with even a boring headline. It just isn’t one of my strengths. When I wrote primarily for consumer pubs and newspapers, my lack of talent for zippy headlines didn’t matter since the editors wrote all the headlines.…
[Read more...]How to Find Content Marketing Topic Ideas on Google
I love finding story ideas. It is honestly one of my favorite parts of being a freelance writer. And I have been able to turn a number of gigs into long term clients because it makes an editor’s job so much easier if the writer comes to the table with ideas. Even if a client…
[Read more...]Getting Your Content Marketing Writing Groove Back: 5 Marketing Ideas to Get Unstuck
I’ve spent way too much time playing on Facebook the past two weeks. And finding delicious looking recipes to add to my collection. And not to mention planning several fantasy trips complete with itinerary and accommodations that I will never book. I took the entire month of December off work and feel very sluggish getting…
[Read more...]5 Things Content Marketing Writers Need to Know about SEO
One of the biggest reasons clients decided to create content and hire a freelance content marketing writer is to increase their Google Search ranking to reach new potential customers. Companies hire people like us to create content that their target audience will find while searching. But it is also essential that each piece of content use Search Engine Optimization…
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