Posts by Jennifer Goforth Gregory
Getting Your Content Marketing Writing Groove Back: 5 Marketing Ideas to Get Unstuck
I’ve spent way too much time playing on Facebook the past two weeks. And finding delicious looking recipes to add to my collection. And not to mention planning several fantasy trips complete with itinerary and accommodations that I will never book. I took the entire month of December off work and feel very sluggish getting…
Read MoreChallenge: Drop Your Lowest Paying Client
Most of us have a client or two that pays lower than the rest. Often it’s a client that we started writing for when our rates were lower and have just been on auto pilot. Or perhaps it was a gig we picked up during a slow period when we needed money and just never…
Read MoreHow to Use the Content Marketing Institute’s Annual Research Reports to Grow Your Content Marketing Writing Business in 2015
Each year the brilliant folks at the Content Marketing Institute compile detailed reports about the trends in content marketing. This year they produced reports for B2B (Business-to-Business), B2C (Business to Consumer) and Nonprofits with very relevant information for content marketing writers. This information is pure gold for freelance writers since the businesses surveyed for each of the…
Read More4 Resources to Learn More about Content Marketing Strategy and Writing
I spend a lot of time researching about content marketing writing and wanted to pass on a few good resources that I’ve come across lately. I know that I”m going to be spending the weekend inside with a book since it’s frigid here in NC and thought I would give you some more ideas for…
Read More5 Things Content Marketing Writers Need to Know about SEO
One of the biggest reasons clients decided to create content and hire a freelance content marketing writer is to increase their Google Search ranking to reach new potential customers. Companies hire people like us to create content that their target audience will find while searching. But it is also essential that each piece of content use Search Engine Optimization…
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